Tuesday, September 27, 2011

Assignment #1. Media files.

1) http://www.youtube.com/watch?v=2Hdm69hpO-E - the video is called "Buy Me That: Helping Kids Understand Toy Ads" and is about how the commercials fool the consumers making them buy this or that thing and persuading people that they cannot live without that item.

At the beginning there is one of the examples of such a commercial - it insisitently recommends to buy a toy named "Typhoon 2" - radio controlled racer which is said to work even on the water. But as a matter of fact the battery dyes after 10 minutes use.

The result is as follows: the kids are dissapointed, the money is wasted. Do not buy everything that seems good on the screen.

2) http://www.youtube.com/watch?v=f_-q0bAj6ME - the video is called "Consuming Kids: What Parents can Do". The children's exposure to the media environment is discussed here, some tips are given as to how to bring up a child nowadays when there are so many ads etc. around.

1 comment:

  1. Regina, these videos are a included into the ETAP 638 course. It liiks like your media journal parners watched them ahead of time.

    ReplyDelete

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